Our story
About
Apricot Tree started the way most good stationery does — with a stack of paper, a stubborn idea about how a thank-you note should feel, and no interest in making ten thousand of anything at once.
Every notecard, journal, and gift set is designed one at a time and printed only after you order it. Nothing sits in a warehouse waiting to be discounted. Nothing gets made in a quantity we'd have to apologize for later.
What you get instead is paper with a little history in it: letterpress-inspired finishes, warm apricot tones, and textures worth running a thumb across before you write the first word.
What we hold to
Made after you order
Print on demand means no overstock, no landfill run at the end of the season, and no guessing what you wanted.
Designed, not generated
Every pattern and card starts as a real design decision — colour, weight, spacing, and all the small things you feel but don't notice.
Built to be given away
Stationery earns its keep when it leaves your desk. Everything here is made to be sent, gifted, and kept by someone else.
Have a look around